Digital Brand Specialist

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Company Overview:

Disrupt.com is a global platform that builds, scales and invests in high-growth technology ventures. As one of the most successful venture builders in the MENA region with a portfolio of 10+ companies and notable exits (Cloudways $350Mn acquisition by Digital Ocean) - Disrupt.com partners with founders at a very early stage, helping them achieve product-market fit and power through the first point of the scale.

Our unstoppable team of 600+ employees is the best and the brightest, driving innovation across 7 Global SaaS Brands in 6 hottest industries, including Cybersecurity, Direct-to-consumer, Managed Cloud, Affiliate Marketing, Digital Media, Web.3.0, and Venture Building as a Service.

Our team is made up of dreamers, doers, and all-around rockstars who are committed to making a difference. As a result, we’re among the best companies to work for, with a plethora of benefits and an amazing culture.

Overview of the role:

We’re looking for a hands-on Digital Brand Specialist who thrives in the world of digital identities and personal branding. This role is ideal for someone passionate about building and maintaining strong, authentic brand identities while positioning leadership as thought leaders in the industry. You’ll play a critical role in executing brand strategies, amplifying voices, and creating consistent, impactful messaging across digital platforms.

Expectations from the role:

Execution of Brand Strategies: Develop and execute cohesive brand strategies
that communicate our mission, values, and vision across digital platforms, ensuring
they resonate with our target audience and stand out in the industry.

Social Media Management: Manage and grow our social media platforms, fostering
engagement, building a vibrant online community, and ensuring all activities align
with brand objectives.

Personal Branding: Oversee the online presence of key individuals, ensuring
alignment with brand messaging while positioning them as industry stakeholders,
experts, and thought leaders through impactful personal branding strategies.

Strategic Content Curation and Development: Identify, create, and share content
that reflects the thought leader’s expertise, values, and vision. This includes content
that resonates with the target audience and reinforces the leader’s unique
perspective while enhancing brand credibility.

Audience Engagement and Insights: Actively engage with audiences, collect and
analyze feedback, and adapt messaging strategies to meet the evolving needs and
preferences of our community.

Analytics and Optimization: Track and analyze engagement metrics to evaluate
the effectiveness of brand activities, refine strategies, and drive measurable results
that support business objectives.

Maintaining Brand Voice: Ensure the brand’s tone, voice, and personality are
consistent and authentic across all digital channels, establishing trust and
recognition.

Collaborative Brand Execution: Partner with the marketing team to integrate
branding efforts into broader campaigns, ensuring seamless alignment and a unified
message.

Adaptability and Problem-Solving: Respond to emerging challenges in the digital
landscape, continuously optimizing brand efforts to maintain relevance and
effectiveness.

Qualification and Experience:

Bachelor’s degree in Marketing, Communications, Public Relations, or related field.

You should be:

Should be analytical, creative, and excited about turning audience insights into strong strategies.
Knows how to manage and grow an online presence and are ready to take ownership of a brand’s digital identity.

Dimensions and Supplementary Information:

Location: Pakistan

What do we have to offer you?

Join Disrupt.com for an extraordinary work experience!

Fast-paced careers, competitive packages, comprehensive well-being programs, extensive medical coverage, continuous learning opportunities, generous perks, and an exceptional employee experience await you.

Embrace a fulfilling journey with us today!